How to Improve Blog SEO on website ? As a blogger having your blog come first in line to appear on Google first page would be something which should always remain on your mind especially if you intend to enhance blog traffic to your site. It is not always possible to make this happen, but one needs to have some tricks up his sleeve so as to be on the top and gain lots of interest from readers. One such technique is the re-engineering of the blog or re-branding it to fit your site. You might not think that this is possible, but is it? Read on to discover the ways by which you can use this technique to enhance your blogging career.
Search Engine Optimization is an umbrella term for several techniques which aim at increasing website traffic via search engines. These techniques include pay per click (PPC), article marketing, blogging and bookmarking. All these are done to draw attention to the blogs and increase its rankings in various search engines. Since it is difficult to make your blog rank higher in search engine results, you need to optimize content and meta tags in order to draw attention and get crawled by search engines faster. The way to optimize content is quite easy. You just need to focus on these two things:
Content has always been the most important part of every blog post, article, press release etc. The content should be rich and informative enough to give the viewer a good impression. It is a well-known fact that visitors come to websites in search of information. So, if your content is informative, original and rich in keywords and keyword phrases, then it will definitely help in improving your ranking on search engines.
Most internet users only skim over the front page and rarely ever bothers to go further down. A visitor coming across your post on the front page will decide about your blog very quickly. Therefore, if you want to be noticed among a billion other blogger posts on the internet, then you must create original content. Also, do not forget to create a link to your website at the end of every blog post, article and press release. This will ensure that people looking for more information on your blog will find you faster.
If you want your website to get crawled by search engines, then you must keep in mind about the targeted audience. For example, if your business deals with fashion accessories, then it does not make sense to update your content on beauty products. However, if your blog deals with pets, then it makes sense to update your content with the latest information about pet care and grooming. Remember, the more targeted audience you have on your website, the better it is for organic search results.
One more important tip on how to improve blog SEO is to hire an SEO expert who knows about optimizing content. There are many companies that claim to be SEO Experts but in reality, they are not. You should read reviews before hiring an SEO expert or company. Read about their past achievements and try to check out their website. Also, check out for testimonials from their past clients so that you know what kind of services they provide.
You need to know which specific keywords your target audience is searching for. In this regard, it is highly recommended that you do not stick to general terms because it may not be appropriate for your topic. In order to make sure that your content is focused on your target audience, hire an SEO Expert who knows which keywords to use. In addition to that, do not use keywords that are not search friendly. Google and other search engines may penalize you for this.
Finally, you should know that a good SEO always ensures content crawlability. This means that the pages of your site will be crawled by the major search engines like Google, Yahoo, Bing and others on a regular basis. A good SEO will ensure that the page of the site is not only listed on the first page of Google but also makes it to the third, fourth and fifth pages of Google.
Hopefully the information about how to improve SEO on this blog can be useful for you. If you have any questions, please leave a comment below